Technology B2C session 2012

Autodesk University Brasil 2012 — interpretation for a B2C session

Case summary

Alex Barros provided human simultaneous interpretation between English and Portuguese for a B2C product launch session at Autodesk University Brasil 2012.

Event: Autodesk University Brasil 2012 · 2nd edition in Brazil
Interpreted session: Autodesk product launch workshop/session for consumers (B2C)
Scope: One specific session within the event, not the entire event
Languages: English ↔ Portuguese
Interpreter: Alex Barros · human simultaneous interpretation

A product launch session within the event

lingo provided interpretation for a specific B2C Autodesk product launch workshop/session within Autodesk University Brasil 2012. Alex Barros’s role relates to that session, not to interpretation of the entire event.

lingo’s role

Alex Barros worked as a human simultaneous interpreter between English and Portuguese. This account does not identify specific products presented, speakers in the session or the number of people who attended the interpreted session.

Public context — Autodesk University Brasil 2012

According to the September 2012 press coverage identified for this case, Autodesk University Brasil 2012 was announced for 9 October 2012 at the Sheraton WTC in São Paulo, under the theme “Aprenda, Conecte-se, Explore” (“Learn, Connect, Explore”). The announced programme featured more than 150 talks, with more than 1,800 participants expected for the event as a whole.

Sectors represented among the speakers included entertainment, energy, oil and gas, architecture and construction, civil engineering, manufacturing and basic industries. This was the second edition of Autodesk University in Brazil; the first took place in 2011 at Expo Center Norte.

The date, venue, theme, programme and expected attendance describe the larger event. They do not identify the exact content or audience of the session interpreted by Alex Barros. Expected attendance is not a confirmed attendance count.

Identified context sources: September 2012 press coverage — Baguete · Fábrica do Projeto.

Questions about this case

Did Alex Barros interpret the entire Autodesk University Brasil 2012 event?

No. The documented assignment was a specific B2C Autodesk product launch workshop/session within the event.

What were the languages and the type of interpretation?

Alex Barros provided human simultaneous interpretation for lingo between English and Portuguese.

Were the more than 1,800 participants the audience for the interpreted session?

No. That figure was the expected attendance for the entire event. There is no confirmed participant count for the session interpreted by Alex Barros.